Raise money for charity by searching
Published: March 23, 2006 | 3833rd good news item since 2003
Web users can earn money for children’s charity NSPCC by performing searches through a new site.
Called Click’s Count, the site uses MSN search technology, and will see MSN donate money each time someone uses it to search.
The campaign is being supported by singer Simon Webbe, TV stars Sheree Murphy (Emmerdale and I’m a Celebrity), Shobna Gulati (Coronation St) and Claire Nasir (GMTV).
It is hoped the campaign, launches today, will raise thousands of pounds for the charity.
Elaine Dodds, NSPCC head of corporate fundraising said: “All the best fundraising ideas are simple and this one really couldn’t be simpler. Every day, millions of searches are carried out across the UK. Now, thanks to MSN, each search can also raise money for children who are in desperate need of help.”
To spread the word the URL can be emailed to others directly from the site, or people can sign up to use the ‘Clicks Count’ email autosignatures on the bottom of their emails.
MSN Search is hoping its charity search site will capture public imagination and is looking to roll it out as a permanent fundraising support service in the future.