Woman Wins Scratch-Off Design Contest, Then Jackpot

Published 4 Mar. 2006

Last summer, the Iowa Lottery held a contest to design a scratch-off game ticket.

A Webster City woman who designed the ticket not only won the contest, she hit the jackpot in the very scratch-off card game that bears her design.

Alice Hayes just can’t help it. She has the golden touch.

“It’s got to be luck or something,” Hayes said.

“She’s worth $12,000, so I’m going to hold the door for her,” said husband Gary Hayes.

Hayes heard about the contest last summer and decided to enter.

“So, I ran up to my grandson, got his colored pencils, came down, thought of a headline,” Hayes said.

In less than three late-night hours, she had sketched the concept for the Dream’n of Dollars scratch-off card game.

Within weeks, she found out she won $3,000, and her artwork would be seen in Iowa Lottery machines statewide.

“I made a deal with Hy-Vee to buy the first 100 tickets from our local Hy-Vee store, and I bought them and handed them out to our friends,” Gary Hayes said.

Hayes bought a ticket that revealed an amazing surprise.

“I bought this yesterday at a gas station,” she said. “‘Oh, it’s 12.’ And then I kept scratching and there was more zeroes … $12,000.

Hayes said she bought more of these tickets than other scratch-offs because it’s her design.

She’s dreaming of ways to spend her second prize from a single game.

“Well, I’d like to have a new John Deere tractor,” her husband said.

This win is all Alice’s.

“I’m just lucky, I guess. That’s what everybody’s told me,” she said.